Some commentators originally suggested that affiliate links work best in the context of the information contained within the website itself. For instance, if a website contains information pertaining to publishing a website, an affiliate link leading to a merchant's internet service provider (ISP) within that website's content would be appropriate. If a website contains information pertaining to sports, an affiliate link leading to a sporting goods website may work well within the context of the articles and information about sports. The goal, in this case, is to publish quality information on the website and provide context-oriented links to related merchant's websites.
There’s no need to be intimidated by the cons noted above. Every affiliate program comes with them as does any working relationship you enter into with a well-known brand. Think of Amazon like Google: their top priority is keeping customers happy. Without their continued satisfaction, they wouldn’t be in business and you wouldn’t have an affiliate program to take advantage of, so they need to ensure you don’t abuse the terms of use.

Analytics are limited. Unlike with conversions made directly on your WordPress site, you’ll be limited in terms of what you can learn about the people making purchases through your affiliate links. While Amazon does provide you with details about clicks and sales, you won’t get deep insights into who the consumer was and what they did on your site before they got to that point that you would with Google Analytics.
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