The AAWP plugin conversion and CTR is amazing! Once I started to use the plugin on all my sites, I saw an immediate increase in commissions. It also makes my sites look much more professional. I love tapping into the Amazon API to pull images, make my own charts and tables plus I know I am abiding by Amazon's TOS. AAWP is a must have tool for anyone running Amazon affiliate websites!
Many voucher code web sites use a click-to-reveal format, which requires the web site user to click to reveal the voucher code. The action of clicking places the cookie on the website visitor's computer. In the United Kingdom, the IAB Affiliate Council under chair Matt Bailey announced regulations that stated that "Affiliates must not use a mechanism whereby users are encouraged to click to interact with content where it is unclear or confusing what the outcome will be."
Analytics are limited. Unlike with conversions made directly on your WordPress site, you’ll be limited in terms of what you can learn about the people making purchases through your affiliate links. While Amazon does provide you with details about clicks and sales, you won’t get deep insights into who the consumer was and what they did on your site before they got to that point that you would with Google Analytics.